Tricks to get the Click 10 Tips for Writing Better

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Here’s a key quote that says it all: “It doesn’t really matter how often you show up. It matters how often you get clicked on and then how often you … convert those to whatever you really want (sales, purchases, subscriptions)… Do spend some time looking at your title, your ., and your snippet that Google generates, and see if you can find ways to improve that and make it better for users because then they’re more likely to click.

You’ll get more visitors, you’ll get better return on your investment.” In another Greece WhatsApp Number Data video, he talked about the importance of titles, especially on your important web pages: “you want to make something that people will actually click on when they see it in the search results – something that lets them know you’re gonna have the answer they’re looking for.” Bottom line: Google cares a lot about overall user engagement with the results they show in the SERPs.





So if Google is testing your page for relevancy to a particular keyword search, and you want that test to go your way, you better have a great CTR (and great content and great task completion rates). Otherwise, you’ll fail the quality test and someone else will get chosen. Want to improve your CTR? Free guide >> Ad Copy Testing the Real Impact of Organic CTR on Google Rand Fishkin conducted one of the most popular tests of the influence of CTR on Google’s search results. He asked people to do a specific search and click on the link to his blog (which was in 7th position). This impacted the rankings for a short period of time, moving the post up to 1st position.